How One Introduction Took Me From $350 To $1000 Per Blog

Strategically Updated: 10 Dec, 2024| read

Relationship Pillar:Uncategorized

Are you using December as a month of reflection - looking back on what worked in 2024, what didn't, and what you plan to take into 2025?

I have been! It's only the 9th and already so much clarity on where I'm going in the New Year. Not that I'm waiting until then to get started. I'm starting right NOW!

It's all about EXPANSION (my 2025 word of the year).

What got me here, won't get me there!

I'm 100% grateful for what got me to where I am today as I let go of it all and switch my focus to what's going to get me there. And I'm ready to help you do the same.

2 things I know for sure are:

If you don't have enough clients (or want more), you aren't talking to enough of the right people.
If you aren't collaborating with a strong circle of supportive peers on LinkedIn (or any social channel), you're just hustling and grinding your way to being seen (and burn out).

One of my goals for 2025 is to help you make marketing and sales conversations feel as easy as having a conversation over a coffee with a friend.

So that when you hop on social media, rather than dreading looking at your DM's...

You're jazzed up and excited about turning your connections into opportunities.

It all starts with building your circle of supportive peers, industry experts, and the RIGHT ideal clients.

Want a shortcut? Join The Collective where we've already gathered your perfect circle of peers.

YES! I'M IN!

Why Your Circle Matters More Than Your Numbers

You show up and GET results for your clients. The problem is...you don't have enough clients and you're cringing as 'Susie' lands another client who you KNOW you could have gotten better results for IF they had worked with you.

So what does 'Susie' have that you don't?

Visibility!

And a core circle of supportive peeps that she can count on to help her get seen.

Here's the thing:

90% of people on social media are quietly consuming (lurking), watching, and waiting until they're ready to take action.

So what does it take to stand out, get seen, and activate that 90%?

2 consistent things:

Enough activity and engagement on your content.
Reaching and starting more conversations with them.

MOST of your new clients will come from that 90% group – NOT the less than 10% actively engaging.

But...

NO engagement from the 10% = NO visibility with the 90%.

Which is why you DO need an actively engaged audience filled with the right people including your core circle of supportive peeps.

Don't just take my word for it. Just look at the difference it made for our members in The Collective in 7 days. 👇

These results are for one member. See more in the infographic at the bottom of this email.

The LinkedIn Reality Check

Just having good content alone won't cut it anymore because MOST people are doing good content. So, how do YOU stand out and get SEEN on social media?

In the words of Charles Miller...

'Focus on relationships, especially early on. Almost every successful LinkedIn creator has a group of other creators that they rely on for support. Find those people and grow together.'

When I got consistent on LinkedIn in 2017, it was so easy to get your content seen. Post anything high quality and people engaged with it, dropping comments, and connecting.

Fast forward to today – since the pandemic and Twitter (X) going down the toilet, LinkedIn is louder and noisier than ever. The reason I'm seen today is because I have that core group.

Build your circles, plain and simple.

Building Your Circle That Gets Results

Let me share a quick story about what NOT to do...

Back in 2018, I tried the quick-fix route - joining engagement pods where people dropped shallow comments like 'Great post!' or 'Thanks for sharing!'

Sure, those comments worked, but here's the problem: I attracted the WRONG people because my actual target audience wasn't engaging. YIKES!

Everything changed when I dumped the pods and focused on building real relationships.

Within months, one genuine connection recommended me to a company seeking content writers. That single authentic relationship tripled my income - taking me from $350 to $1,000 per blog post. One recommendation, one week, contract signed.

That's the power of having the RIGHT circle.

What Makes the RIGHT Circle?

Your ideal circle includes:

Peers in complementary niches (not competitors)
People serving similar target audiences
Action-takers who show up consistently
Professionals committed to mutual growth
Members who actively refer and recommend

When you collaborate with the right circle, magic happens:

Your content reaches new, relevant audiences
Quality referrals flow naturally
Visibility increases without the constant grind
Opportunities find you instead of you chasing them

Ready to Build Your Circle?

You have two options:

Start from scratch - spend months finding, vetting, and building relationships one by one
Take the shortcut - join The Collective where we've already gathered and vetted your perfect circle of peers

Join The Collective - Skip the Trial & Error

The Collective isn't just another networking group – it's your shortcut to LinkedIn success in 2025. Here's what happens when you join:

Immediate Benefits:

Instant access to a pre-vetted circle of high-performing peers (and clients)
Ready-made engagement group that actually understands your business
Strategic visibility and credibility from industry leaders
Weekly accountability to keep you consistently visible

30-Day Transformation:

Your content reaching 3-5x more ideal clients
Regular collaboration opportunities
Quality referrals from trusted peers
Less time spent on content creation and more time on profitable conversations through strategic partnerships

See more results our members got in 7 days during a 7 day challenge in the infographic below. 👇

Stop spending hours trying to build relationships one by one.

For less than the cost of a daily coffee, you get instant access to a community that's already aligned, engaged, and ready to support your growth.

December Special Bonus (Expires December 31st): Join now and get our '2025 LinkedIn Client Attract Workshop' (valued at $497) included with your membership: